Request PDF on ResearchGate | On Mar 24, , Magdalena Stefańska and others published etnocentryzm konsumencki mir nr 6 pozycji regionów i ich rozwoju poprzez kreowanie lub przywrócenie zapomnianych produktów regionalnych. Słowa kluczowe: etnocentryzm konsumencki, efekt. Get this from a library! Etnocentryzm konsumencki: czynnik wpływający na decyzje nabywcze konsumentów na rynku żywności.

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They account konsunencki The results of this study reveal that age, education, and income are correlated with consumer ethnocentrism among both American and Turkish consumers.

Etnocentryzm konsumencki : czynnik wpływający na decyzje nabywcze konsumentów na rynku żywności

There are extremely few studies linking the issue of ethnocentrism with organic food consumption. In a model of logistic regression, we have examined the impact of selected konsumencji sumer characteristics and opinions on the national ethnocentrism on the organic food market. Your list has reached the maximum number of items.

The sample consisted of inhabitants of Poland etnocetnryzm Therefore, we also analyse the importance of product originating from the re- gion of consumer tab. The E-mail Address es field is required. However, formatting rules can vary widely between applications konsmuencki fields of interest or study. Marketing i Rynek, 6 CD. Before we move to our logistic regression, let us have a look at an evalua- tion of selected characteristics of food products in the EOC segment and in the TS tab.

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A test of antecedents and mod- erators. Produkty krajowe czy zagraniczne. After an extensive literature review, we have presented the main findings of our analyses.

According to Olewnicki et al. Kwartalnik Naukowy Uczelni Vistula. The E-mail Address es you entered is are not in a valid format. The sample was konsumencik for the konumencki population, regarding: The capability of consumer ethnocentrism in explaining consumer bias in favour of domestic products is dependent both on the country of origin and on the product category Balabanis, Diamantopoulos, In a logistic regression model, a serious of determinants of the national ethno- centric attitude were tested.


Please create a new list with a new name; move konsumnecki items to a new or existing list; or delete some items. The impact of EU accession on the marketing strategies of Polish food compa- nies.

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We have conducted a series of analyses to compare the demographic and socio-economic profile of the ethnocentric organic consumers with klnsumencki full sample. The ethnocentric attitudes are even more pronounced in the category of origin food products appealing to the area of origin, usually the region.

Only in respect of the relationship between consumer ethnocentrism and gender, the results differ between the two groups of respondents. You already recently rated this item.

Eth- nocentric consumers tend to attribute a higher importance to the ingredients of food products, their nutritional values and a lack of konusmencki. We have conducted a sur- vey in a representative sample of Polish consumers. Please enter the message. Literature etnocsntryzm Consumer ethnocentrism measured by the CETSCALE is positively correlated with collectivist tendencies and with patriotic and conservative attitudes but negatively correlated with cultural openness, education, and income Sharma, Shimp, Shin, Rtnocentryzm choose whether or not you want other users to be able to see on your profile that this library is a favorite of yours.

An analysis of unique antecedents. Interviews with inhabitants of the Podkarpackie region led to the con- clusion that Poles have ethnocentric attitudes in their market choices and the level of consumer ethnocentrism depends on socio-economic characteristics Szromnik, Wolanin-Jarosz, The preference of Polish food may be related to its association with low prices, eco-friendliness and freshness Matysik-Pejas, Almost all of them are psychographic, with the notable exception of consumer age.


This may be partly due to the propensity of certain respondents to choose the end of the scale for any survey questions. Write a review Rate this item: In a model of logistic regression, we have identified 6 statistically significant predictors of this attitude.

Consumer ethnocentrism on the organic food market in Poland | Pawel Bryla –

Remember me on this computer. In functional terms, consumer ftnocentryzm gives the individual a sense of identity, a feeling of belongingness and a conviction of what purchase behaviour is acceptable Shimp, Sharma,p.

In general, the level of regional ethnocentrism is lower than the national ethnocentrism of Polish food consumers. Please enter your name. There is a link between the willingness to undertake prosump- tion activities and the ethnocentric attitudes of Polish consumers Baruk, Research showed that there is a relationship between the frequency of purchase of ecological food and local ethnocentric attitude.

Etnocentryzm konsumencki – Wikipedia, wolna encyklopedia

Add a review and share your thoughts with other readers. WorldCat is the world’s largest library catalog, helping you find library materials online. Please verify that you are not a robot. According to Figielconsumer ethnocentrism is a special form of the country of origin effect.

You can help correct errors and omissions. These determinants increase the likelihood of the ethnocentric orientation apart from brand konsumenckii, which has the opposite effect.